Use It Or Lose It – To AI
If we outsource our writing to ChatGPT, we risk weakening our ability to think deeply on a topic and develop a cohesive, logical train of thought. Author and media trainer, Theresa Miller explores the potential cost of losing our writing muscles.
Headlines such as ‘The Robot that Ate my Career’ and ‘AI Spells the End of Humanity’ are serving as clickbait – mostly to nervous people, like me, who use words to make a living.
In the short time since OpenAI unleashed ChatGPT onto the internet, there has possibly been more written about it than the game-changing bot could have churned out itself.
Now writers, academics and philosophers are jostling to prove their relevance by predicting the long-term implications.
In one camp is Israeli historian, Yuval Noah Harari and author of such seminal works as ‘Sapiens’ and ‘Homo Deus’, who decries ChatGPT and its AI cousins as the death knell to human civilisation.
Historian, Yuval Noah Harari
That alarming tone has sent some authorities scrambling to regulate AI’s reach. But with the genie well and truly out of the bottle, it will be like trying to mandate internet-free Sundays. Good luck with that!
In the other camp, is internet pioneer, Marc Andreesen whose essay, ‘Why AI will save the world,’ argues AI will augment our intelligence in the best possible ways.
Internet pioneer, Marc Andreesen
Others like Andreesen, see AI as a ‘cognition extender’, serving as our brain’s personal assistants, safe keeping our memories, generating useful ideas, recommending, navigating, calculating and more.
When it comes to the real fear of AI taking our jobs, some tech fans claim there will always be room for humans. For example, a study at UNSW’s Face Lab in association with UNSW police, identified the two percent of the population known as ‘super face-recognisers.’These people have exceptional abilities at identifying faces. Their superpowers are used to identify criminals in order to fight crime and keep our borders safe.
Face Lab’s Associate Prof David White says while AI is also very efficient at spotting targeted faces, humans have the edge in remembering where they’ve seen the person before and adjusting to any changes in their appearance. A/Prof White’s research found the best results are achieved when AI and super recognisers work together.
Still on the job front, some optimistic copywriters believe once their clients realise ChatGPT-generated copy is bland and not necessarily accurate, they’ll seek out human wordsmiths again. Even my digital native daughter, who uses ChatGPT to ‘assist’ with her Year 11 school essays is unimpressed with its lack of originality.
However, there’s a bleaker side to ChatGPT we’re ignoring. Like most people, I’ve outsourced many tasks to AI, such as remembering phone numbers and dates, to navigating the fastest way across town. The downside is I can’t remember my children’s mobile numbers and my orienteering skills have withered. Occasionally, I challenge myself to drive to a destination I haven’t been to for a while, without google maps, but end up referring to the app when I get hopelessly lost.
But writing is more than a means to an end. It’s a means of communication, reflection, discovery and sometimes problem-solving. As the late, great, American writer Joan Didion said:
Author and Journalist, Joan Didion
Writing is often described as four separate tasks: planning, writing, editing and rewriting. Anyone can write an ordinary first draft; it’s the editing and re-writing that clears away the dirt to reveal the gems.
For example, it took me a few walks with my dog, to work out what I wanted to say in this article. While Rosie didn’t have a lot to say on the subject, the mere process of mulling over the topic while walking, helped me untangle a ball of knotty ideas into a relatively logical and structured argument. In this way, I worked out what I think and why I believe it matters.
If we outsource our writing to ChatGPT – we risk weakening our ability to think deeply on a topic and develop a cohesive, logical train of thought.
With so many knotty and existential problems besieging the world right now, we can’t afford to loosen our grip on the practise of ruminating, reasoning and resolving.
Master the art of professional writing to connect with your clients, customers and colleagues or outsource your copy to a human
Be a standout spokesperson and nail your next interview with a journalist through media interview training.
Listen to Theresa’s interview about how to stay in charge of a media interview on the podcast So You Want to Be a Copywriter?
Become a thought leader in your industry. Share your expertise through presentations, on panels, podcasts and pitches.
Share your academic research with lay audiences. Win grants, attract funders and collaborators. Communication training for academics.